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Elevate Loyalty, Elevate Success with Loyalty management solutions
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In the contemporary digital landscape, loyalty management solutions stand as a pivotal tool, dedicated to cultivating and fortifying customer loyalty. Through the infusion of AI-driven hyper-personalization, these solutions empower businesses to engage with customers in exceptionally meaningful ways. The key lies in transcending data silos and consolidating member data from diverse systems, resulting in dynamic and highly individualized loyalty experiences.
Encompassing online, in-store, and social media-based loyalty programs, MAGIK’s loyalty management platform goes beyond the conventional, elevating customer engagement and fortifying brand positioning. Its comprehensive approach ensures uniformity in customer reward programs, acknowledging and incentivizing customer loyalty at every touchpoint. This not only lays the foundation for enduring customer relationships but also amplifies customer lifetime value, positioning it as an indispensable asset for businesses navigating the intricacies of the digital age.
At its core, the loyalty management solution becomes a conduit for businesses to craft experiences that resonate with individual customers on a profound level. The utilization of AI facilitates a level of personalization that extends beyond surface-level interactions, creating connections that are not only lasting but also continually evolving based on the customer’s preferences and behaviors.
Moreover, by seamlessly integrating online, in-store, and social media dimensions, businesses can orchestrate a cohesive loyalty strategy that aligns with the diverse ways in which customers interact with the brand. This holistic approach ensures that the rewards and recognition for customer loyalty are consistent, irrespective of the channel, reinforcing a unified brand experience. Together with Gamification, loyalty can provide deeper customer engagement and multiple reward options for consumers.
MAGIK, a loyalty management solution, driven by AI and designed for multi-channel engagement, are indispensable asset for businesses navigating the complexities of the digital age. Beyond just fostering loyalty, these solutions become catalysts for enduring relationships and heightened customer lifetime value, marking a transformative shift in the way businesses approach and enhance customer engagement in the contemporary digital landscape.
Loyalty Management Features
Loyalty management solution offers a versatile reward system encompassing various types, from Telco and Partner Products to Coupons and Vouchers. It enables the creation of discounts and cashback coupons, beneficial for both the business and its partners, further enhancing purchases.
Customers can be segmented into service/member classes based on their earned qualifying points within a specific time frame, reflecting their service usage. Loyalty Management then tailors rewards according to these tiers, offering an accessible mobile app/website interface for customers to track their tier-based rewards.
Efficiently oversee partner billing while facilitating easy partner onboarding for accumulation and redemption. Partners gain access to their reports and can manage their profiles within the Loyalty Management system, streamlining collaboration.
Loyalty management solution provides a seamless opt-in enrollment process through multiple channels. It enables real-time monitoring of loyalty account statuses, fraud detection, and alerts, and also offers a virtual membership card for easy access.
Comprehensive transaction history tracking for each customer’s account ensures transparency in point accruals and redemptions. It also displays the Points Expiry Schedule and allows for special offers on specific days, enhancing point accumulation and redemption based on diverse criteria.
Loyalty management solution supports geo-location-based loyalty promotions, allowing businesses to target specific locations, whether entire countries, cities, territories, or even specific radiuses around a location. Customers receive rewards for making purchases at these designated locations, fostering engagement.
Loyalty Management Benefits
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Insights
Magik, a complete Customer Value Management and Advanced Analytics solution, helps CSPs optimize customer value journey AI/ML based advanced analytics to offer personalized services.
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VP & Head of Marketing
What is a big, audacious goal that you'd like to achieve this quarter?
The ideal goal for any quarter for me is to maximize customer sessions for our product. I believe we have a lot of untapped potential, and by conducting 40 to 50 detailed customer sessions each quarter, we can significantly increase our chances of closing substantial deals.
Your success Mantra is?
Work hard to make things happen. If someone doesn't know how to do something, make them understand first and if not happening then take ownership and get it done yourself.
Your favourite restaurant in your city?
Pepito, Ahmedabad
Your favourite Movie?
Jo Jeeta Wahi Sikandar
Technical Architect
What does an ideal, productive workday look like to you?
I make it a point to write down a to-do list every morning. This is a great tool for both work planning and for identifying deviation.
What is the best piece of advice you
ever got, and who gave it to you?Honor food and avoid tossing it away. I was largely influenced by my grandparents' approach on this.
What do you do to stay fit?
Healthy diet will always keep you out of most wellness concerns.
Your favourite cuisine?
Kerala Cuisine.
AVP – Messaging
Who is someone in the company that you'd like to learn more from?
Rahul Kumar.
What are your work achievements
from the past 2 quarters?
Microservice/container based deployment,
Jira & New GIT implementation.
What makes you excited and motivated to work?
Learning, involvement without pressure.
Your success Mantra is?
Discipline.
Senior Technical Lead
If you have been working on Hybrid mode, tell us what you like about it.
I am working in Hybrid mode.I come to office daily in the afternoon (post lunch) do the coding work. In the mornings, I attend all the meeting calls. This arrangement gives me some time to spend with my daughter, and I can complete all my office work also
How do you manage distractions during the day? Is it a challenge for you
The Hybrid more I have planned above does away with the challenges. My time is divided well and it works efficiently for me.
What is your favorite way to unwind? How do you like to spend your "me time"?
I prefer to listen to songs during stressful times. I spend my "me time" by going for walks and listening to old Tamil songs
What is your Success Mantra?
Once I take up a new work, I divide that work into smaller parts. My daily target then is to close a few of those small parts. This is my no-fal method.
Technical Architect
If you have been working from home, tell us what you are missing.
- Colleagues and the office environment
- Lack of social interaction
- Self-Discipline improvement
- Motivational Challenges
What is your resolution for 2023?
- Contributing majorly towards company growth
- Working towards excel in job role to achieve career aspirations
Words of advice
- Trust your crazy ideas
- You don't have to go fast, you just have to go
Are you an early riser or a late night owl? Share your personal observations of pros and cons for the same.
Yes - Early rising is good for health as well as it keeps you whole day active/energetic. It allows me to plan the day properly.
Senior Technical Lead.
What is one professional skill you're currently working on?
Currently focused on building my reputation as an AWS cloud professional Consequently, I have enrolled in classes for the AWS Solution Architect certification.
What is your comfort food? Do you know how to make it?
I miss the delicious Kannadiga dishes my roommate used to cook when we were stationed in Bangalore. Nowadays I miss the taste and texture of those dishes. Thanks to YouTube I've been whipping up a variety of Karnataka cuisines. My go-to comfort food these days is the plain old khichdi or bisi bele bhach
How do you manage distractions during the day? Is it a challenge for you?
In 2020, Could became a reality, so I started working from my home in Kerala. It is possible, however, to get distracted while at home in many ways. First thing I did was to create a designated working space to keep me focused on my tasks.
What is your favourite way to unwind? How do you like to spend your "me time"?
The weekends are when you'll find me with my nose buried in a kindle. The goodreads reading challenge is something I enjoy doing each year as I am an avid reader. For any fellow readers out there, it is impossible to go wrong with any books from Sarah J Maas or with Katherine Arden's The Winternight Trilogy
Solution Architect
What are your work achievements from the past 2 quarters?
Every day is a new opportunity to learn and grow. Trying to apply the process in regular tasks or wherever achievable.
What makes you excited and motivated to work on a project?
Ownership, Being trusted to make decision, design, and execute the solution.
Flexibility and compliance.
Recognition, and appreciation on the contributions.
Your favourite cuisine?
Filter Coffee.
Your favourite celebrity chef?
My mother, always.
Vice President
If you have been working on Hybrid mode, tell us what you like about it.
Most of the time you spend in chit chat, tea, and lunch when you are in office. So, you end up working less. Jokes apart, there are pros and cons for both Work from Home and Work from Office modes. With back-to-back online meetings I feel being more productive while I work from home, but it lacks interactions with people. To balance it out, I usually go to office when calls are less. This is really helping.
What makes you excited and motivated to work on a project?
Setting up an Ultra-Wide desktop monitor where I can extend two application
screens, one application on iPad and one on
laptop screen. This enables to display
minimum 4 mostly used applications so that I have a better coverage and enables parallel working.
Words of advice
I am no one to give some advice, but one thing which I follow is understanding the fact that I am being smart doesn't define your success, when I work with many smart people together, we succeed.
Be honest - do you prefer working sitting on your bed or on a desk? Why?
Some force kept pulling me to bed till the time proper office room is setup. Once a dedicated office is setup, I am loving working on a desk as there is no bed in the office room.