Increase Product Visibility and Maximize Sales
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Features
Move beyond static layouts. Modern Planograms
visualize the impact of each little decision on overall performance. See how adjustments
to shelf allocation and product groupings affect the overall layout, ensuring optimal use
of available space.
Reliable historical data is used to calculate how many customers
are likely to purchase items in the store. Combine it with Planogram set-up history and
you’ve got fine-tuned levers that keep shelves stocked, not overstocked, and never, ever
empty
Planograms do more than look OK now. Advanced
models use deep learning algorithms to analyze sales and trend data, so even a listing of
items in order is really listing all items in order of how much customers want them.
Ditch the guesswork, use the recommendations.
Planograms can be defined to optimize customer flows
through the COCO store, placing higher demanded products and impulse buy items in
key areas to improve and encourage additional purchase. This also ensures product
hierarchy ensuring that the most important items are positioned for maximum impact
Track the impact of the planogram on products with real time
data and results. Analyze sales data alongside planogram configurations to identify
areas for improvement and optimize future strategies. These insights empower you to
continuously refine your approach and maximize the return on your shelf space
investment.
Planogram ensures every inch of the shelf space is utilized
to the maximum efficiency, while also accommodating product variety given the
businesses’ inventory size. This further improves inventory management for enterprises
by clearly defining product allocation, streamlining restocking processes and helping
maintain optimal inventory levels.
Benefits
Strategic planograms assist you in strengthening
effective store location justifications, which include utilizing the prime shelf space.
When the right choice is made to locate high-demand and high-margin items
appropriately, achieving increased sales and guaranteed profit with targeted products
are a given.
A well-organized and logical layout makes it easier for
customers to navigate your store and find the products they need. This translates into a
more positive shopping experience, increased customer satisfaction, and a higher
likelihood of repeat visits.
The planogram data enables one to properly forecast
the inventory requirements enabling COCO stores to manage and track their inventory.
This approach is proactive in preventing out-of-stock situations, empowering small
independent retailers to prevent future cases of customer dissatisfaction and loss of
sales.
The customer behavior data gathered from the
planogram yields a lot especially if compiled with sales data. Analyze the highest selling
products in specific locations to understand customer preferences and inform future
product placement strategies.
By strategically arranging products based on customer
behavior and sales data, planogram can significantly boost sales. High-demand items are
placed in prime locations, often at eye level, to grab attention and encourage impulse
purchases. The data-driven approach to product placement maximizes the potential of
every square foot of selling space, leading to a direct result in overall revenue.
Planogram software empowers CSPs
to ditch the manual approach and embrace a digital workflow. The intuitive interface
allows for effortless product selection and drag-and-drop positioning on customizable
shelf templates.
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Sales and Distribution Insights
Ventas, an intelligent Sales and Distribution platform, powered by 6D Technologies, offers CSPs gain complete visibility over inventory and field workforce operations. Geo-visibility and advanced analytics